Your E-zine 13 - A Formatting Checklist

While sending out a text e-zine may seem like a piece of cake, there's more to it than you may think. *Good formatting* is the name of the game. Here's a handy checklist I use to make sure each of my issues is in great shape BEFORE I send it... Read More

Who Is Your E-zine Really FROM?

One morning this past fall, I was going through my e-mail inbox, relentlessly deleting junk mail. As you're likely well aware, many spam messages are made to look like they're from a real person. One name briefly caught my eye: "Jeff Bezos." But because I was in furious deletion mode,... Read More

Are You Getting The Most Out Of Your Ezine?

There are two reasons to publish an ezine. 1.) Give people information about your site, your product, or your industry. 2.) Keep your website information in front of people for as long as you can without having to spend more money to do it. Really, when you sit... Read More

How To Write Powerful Newsletters, Offline And Online

The theory of writing for newsletters is very similar to that of writing for press releases and other media work, but with newsletters there is one crucial difference. Whereas with an external publication you're quality-controlled by someone outside your organization (the publication's editor) who is therefore independent and autonomous, the... Read More

What Makes An Ezine Worth Reading?

What makes your ezine hot stuff? With literally thousands of ezines online today, how can yours stand out or is it doomed to stay in the junk mail folders??The first thing to think about is, what is your ezine about? Do you have a clue? If you don't know then... Read More

Email Filters Catch Dolphins Along With Sharks

What's the point in spending hours preparing a newsletter, message or report if it's automatically filtered into the junk folder before the recipient even sees it? Spam threatens to choke the communication channels promising global freedom of expression. Internet Service Providers (ISPs), corporate server administrators and end users are increasingly... Read More

The Nitty-Gritty Of Ezine Publishing

I sat here this morning, and decided to work out exactly how much time I use on creating my weekly ezine, and I almost kinda shocked myself. I`m not the ONLY publisher who refuses to automate, so please, after reading my hours, spare a kind thought for all those other... Read More

Write an Ezine? But I Dont Know HOW!

If you've been promoting your business on the internet you've probably heard how important it is to have a list. And that it's also important to publish an ezine.So are you publishing and ezine? If not, why? Is it because you are too nervous or lack confidence?I can understand how... Read More

The Quick Ways To Increase Your E-zines Subscriber Base

1. Give Incentives Give people an incentive to subscribe to your e-zine. Offer them a freebie if they subscribe. It could be a free e-book, free report, free advertising, etc. Make sure the freebie will attract your target audience. 2. Joint Venture Joint venture with a similar e-zine.... Read More

Are We Dating or Married?

You've convinced me that I want to sign up for your newsletter. Now that I'm ready, what do I do? I go to thesignup box on the current web page and complete the form.But wait... what are you asking for? If you're asking formore than my name and email address,... Read More

Writing, Publishing, Self Publishing, Website Promotion, Blogging, Internet Marketing

Are You Ready For The Publishing Revolution?Writing has traditionally been considered a solitary craft. You wrote you article or book in seclusion. You submitted it to an editor or publisher and prayed it would be published.Along comes the Internet and the monsters out of the cage. You now have the... Read More

5 Ways to Make More Money With Your E-zine

Have you been publishing an e-mail newsletter for at least six months but still aren't seeing real results (read: revenue) from it? Don't fret - you may just need a tune up. Here are five ways to kick your e-zine income into gear this year: TOOT YOUR OWN HORN MORE... Read More

7 Ways to Self-Promote Within Your E-zine

We all know that an e-zine won't attract and keep subscribers without offering insightful, practical content. If you only drone on and on about how wonderful you and your services/products are, your readers won't stick around for long. But let's think about WHY you began your e-zine in the first... Read More

21 Questions to Ask Any List Service Before You Sign on With Them

If you publish an e-mail newsletter, or "e-zine," you'll need to sign on with a list service (or "listserve") to manage your subscriber list. There are many types of listserves out there, so here are some guidelines to help you choose one that's right for you. Do they use MULTI-PART... Read More

Are Your E-Mails Bouncing? Hard Bounces, Soft Bounces, and Everything in Between

Are you doing "the bounce"? No, it's not a new hip-hop dance. A bounce, or bounce-back, is an e-mail that is returned to you because it cannot be delivered for some reason. You've probably gotten bounces on your own personal e-mail program, when you send an e-mail and then receive... Read More

How to Get E-zine Subscribers From In-Person Events

While I run my business completely online, I really enjoy attending in-person events and seminars here in Los Angeles and around the country. I'm sure you find these events valuable too. The problem most of us have with networking, however, is following up with the people we meet. An easy... Read More

Putting the YOU in Your E-zine

I get many e-zines in my inbox every week, and they all offer useful information. But there are some I enjoy more than others. What do the ones I love have in common? They feel like they come from a REAL person. These publishers put some heart-and-soul into their... Read More

Should You Upgrade Your E-zine From Text to HTML?

A few years ago, when I first started seeing HTML e-zines in my inbox, I admit I was jealous. They were attractive, attention getting, snazzy. They made my text e-zines look boring. But my mind fought the idea of upgrading my own. "My readers appreciate my e-zine for its content,"... Read More

The Sticky Issue of E-zine Schedules

While many new e-zine publishers are anxious about developing good content for their e-zines, many of them seem to have more trouble simply deciding on a schedule and sticking to it! It's smart to tame the schedule beast right from the start. Here are a few tips to help you.... Read More

How to turn your Newsletter into a Web Page...in 45 seconds!

Do you place back-issues of your Newsletter onyour website?There are two good reasons why you should:(1) It shows potential subscribers that you'reserious about your Newsletter(2) Newsletters are rich in keywords, so it'sa very good idea to turn back-issues of yourNewsletter into HTML documents and then submitthem to the major Search... Read More

10 Tips For Ezine Publishers

1. Many Ezine Publishers use too many styles of separatorin their Newsletter. I recently saw an Ezine that used noless than 7 different separators:++++++------~~~~~~\\\......======******This confuses the reader and makes your Ezine difficultto read. Your Newsletter will look much smarter and bemuch easier to read if you use just one or... Read More

Why Arent You Using CGI?

The very name CGI used to send chills up my spine. Foryears I put it in the 'too-hard-basket'. But like mostthings in life, CGI is not as scary as it seems. Ifyou have a cgi directory on your website and you knowhow to FTP files, chances are you can have... Read More

Who Should Offer an Ezine?

If you are a professional, consultant, coach, speaker, seminar leader, author or small business person, you need to develop and offer one of the most powerful Online marketing tools around-the eNewsletter, otherwise known as the ezine. Your ezine's purpose is two-fold: 1 - It should give your clients and... Read More

Location, Location, Location

The first thing you should consider in advertising is the first thing you should consider when buying real estate: Location, Location, Location. You want to focus all of your efforts on your intended audience. Once you know who they are, determine which publications they are most likely to read.While large... Read More

The Future of Email Newsletter

The future of email Newsletter - Llando Ford 07.28.2004 What are you doing with the Spam you receive? I'm sure you are not happy receiving it just like none between us.You have installed already a good Spam filter or you let your ISP to select your Spam and you receive... Read More

22 Ways to Grow Your Subscriber List

1. Don't bury your subscriber form, place it on your home page and or every page and make it VERY easy to find. 2. Add a one-liner to the byline section of your online published articles. For example: "You can subscribe to [name]'s free e-newsletter by visiting [URL]." 3. Give... Read More

The Sure-Fire Ways To Increase Your E-zines Readership!

You Have Won! Hold an ongoing prize drawing in your e-zine. The prizes should be something of interest or value to your subscribers. Most people who enter will continually read each issue for the results. 100% Original Give your subscribers content they can't read anywhere else. I'm not... Read More

EZines: Get from Adequate to Fabulous

If my in-box is any indication, most of the business world is hot on e-newsletters. I receive half a dozen every day. Some are thinly masked advertisements; most, however, provide some degree of valuable information.E-newsletters provide a relatively easy and low-cost way to accomplish a number of business goals, including:... Read More

Don?t Distract Readers from What They are Doing

I'm working on a report for a company that puts out a newsletter on a monthly basis.Their open rate and clickthrough rate are somewhat above industry averages. But I still wonder if they could do better.Here's what's happening. Their newsletters have a purpose. Each issue promotes various services and provides... Read More

11 Quick (and Good) E-zine Content Ideas

Publishing an e-zine is the ideal opportunity to showcase your business. By sharing your knowledge and expertise, you build credibility as an expert, while spreading the word about your services and products.While sometimes you'll have dozens of content ideas, other times you'll find yourself staring at a blank computer screen,... Read More

Three E-zine Alternatives You May Not Have Considered

During the free e-zine publishing teleclasses I offer every month, I always get a few people who say to me, "You know, publishing an e-zine sounds great, but I just don't think I have the time to do it on an ongoing basis." Or, "I'm not sure if I'll have... Read More

WHOOPS -- There Goes My List! (Are You Backing Up YOUR Biggest Asset?)

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good?OK, now imagine losing your entire e-zine... Read More

Your E-zine Promotion Checklist

While there are seemingly endless ways to promote your e-zine and attract new subscribers, here's a list of my favorite 15. Which ones are YOU using?Print this out and check those you already do, and note those you should "get a move on."___ 1. Tell your clients, associates, and friends.... Read More

Is It a Newsletter or Just One More Commercial?

When I purchased my very first computer, not too long ago, I signed up for many Internet Marketing Newsletters. Though it's been a few years, I still have them.I've subscribed to at least 300 Newsletters and it affords me a broad outlook. My idea was to track and compare them.... Read More

Five Solid Reasons To Publish Your Ezine In a Blog!

Get Your Ezine 'Out There'!Placing your ezine in a Blog or a RSS Feed only takes minutes to do. It's easy, fast and free. There's no reason why you shouldn't take advantage of this new technology.Here are 5 solid reasons why you should publish your ezine in a blog:1. To... Read More

Subscriber Incentives: Are They Effective?

Peter Boulder of Pepper and Rodgers Group tells a story of a friend of his who recently visited New York City. His friend spotted an ad that read something like: "Buy at our grocery store and if the cashier doesn't smile at you when you check out, everything in your... Read More

How To Publish Your Own Highly Demand Ezine

Ezine is an electronic newsletter that is published through internet. As a home based business owner, it is important for you to have your own ezine.You might ask 'Why do I need an ezine?'There are many reasons why you need it. But the main reason is that your own ezine... Read More

Self Publishing At The Speed Of Thought

Publishing, both electronic and hard copy, from articles to books, has come a long way in recent years. I used to be fascinated by anyone who had become a "real" author of a book. For that matter, anyone who had been published in a magazine or newspaper!The whole thing seemed... Read More

10 Benefits Of Submitting Articles To Ezines

1. You'll brand your web site, business and yourself by submitting articles to ezines. You could include your name, business name, your credentials, web site address and email address in your resource box.2. You will become known as an expert on the topics you write about. This will give you... Read More

3 Money-Making Reasons for Displaying Your Newsletters on Your Website

Seeing is believing. Unless your website visitors can experience your newsletter and appreciate its value, they're unlikely to join your opt-in, email list. By posting your newsletter on your website, you encourage more visitors to subscribe and you drive more profitable traffic to your website each month.- Growing your opt-in... Read More

Convert Your Newsletters into Immediate Cash

One-Page Newsletters can do more than help you keep in constant touch with clients and prospects and educate them to desire your products and services. Each issue can also generate immediate sales!Simply combine the educational content of your newsletter with a monthly promotion described in the covering e-mail or on... Read More

Covering All The Bases: How to Make Sure Your Newsletter Gets Opened and Read

It's not enough to prepare and distribute a monthly newsletter, one that offers information of genuine value to your market. You also have to make sure your newsletter gets opened and read! Covering letters provide reasons for recipients to open, download and read your newsletter each month.Covering letters are 'advertisements'... Read More

Top 10 Tips to Give Your Newsletter Impact!

There are thousands of email newsletters or "ezines" produced every week, and most of them have great material and are written by passionate people who want to share valuable information. Unfortunately, very few of them have many subscribers.Perhaps the biggest problem they face is that many of them are too... Read More

Why I Started My Ezine

Why I started this E- ZineSit back, and travel with me.I discovered my need to write and gather inspiring stories about baseball as I drove on route 80 in Northern New Jersey in February 2004. I started thinking about the movies I have seen and the stories I have read... Read More

7 Benefits Of Using Newsletter Templates

1. Time saver. To get going make a quick visit to http://www.free-newslettertemplates.com/newsletter_templates.html and grab some templates for free. You could then have a basic newsletter ready to send in no more then 10-15 minutes. The template will work as a guide, saving you up to hours of work.2. The obvious... Read More

Search Engines Can Be The Online Writers Best Friend

It's an exciting time for online writers, with a wide array of options. With desire and well-directed effort, a good writer can end up with a variety of work. However, as we know, there is much more to the writing biz than the meat and potatoes of the actual writing.... Read More

Increase Your Website Popularity with 500 Words

Are you looking to increase your relevancy in the search engines? You probably have heard that increasing the links to your site has an impact on your listing. But did you know you can do it without waiting, or asking other sites to link to you themselves?If you can write... Read More

Become an E-Book Author ... Make Money From Your Knowledge!

"E-Book" is short for Electronic Book---an organized set of content delivered in an electronic format. There are many different types of e-books including packaged executables, PDF, and formats for the handheld computer.As with so many of the original e-books, your e-book doesn't have to be about Making Money or Internet... Read More

The Plain Truth About Branding for Newsletter Publishers and Web Designers

Branding, or brand marketing as some now call it, is one of the buzzwords of public relations and marketing. I searched several dictionaries in vain for a precise definition of this high profile concept as it is applied in the business world. The closest I got was the one... Read More

Top 7 Techniques For Generating Subscribers To A Newsletter

Imagine you are sitting at home relaxing reading a book and sipping on ice cold lemonade, your friend calls you up to tell you about a new product on the market.You can't help but get excited because you know your subscribers will be interested!After signing up for the products affiliate... Read More

6 Important Tips For Choosing Ezine To Advertise In

Did you ever wonder why some business owners seem to be able to pull in all the business they want, while others ? perhaps you ?can't seem to get any momentum? More often than not, it is because the successful ones have learned from marketing experts what works and what... Read More

Coping With Those Dreaded Ezine Publishing Deadlines

Time, of course, doesn't stand still and never did, and it's no wonder at all that in this highly pressurized modern world of ours, time is regarded as a valuable commodity or precious resource.Articles, books and courses on Time Management abound online and off. What is interesting is that the... Read More

10 Ways, How To Get Significant Exposure For Free

Ezine are one of the best source of information on the web today. They are generally free and can make a huge impact marketing success if used correctly. Ezines may include ads, articles, jokes, quotes, advertorials, business opps, brief up dates about the publisher's site or business, testimonial and much... Read More

Publish Articles Online: Start With Your Own ezine

So, you want to publish articles online? It's really quite simple, and it's a great way to promote yourself or your product. But where do you begin? This is actually quite simple too. I started in the online publishing business about a year and a half ago. I read about... Read More

Some Things I Have Learned About the Exciting World of Ezines

1. Don't ever stop advertising for new subscribers.I know this one seems kind of basic, but it is extremely important. Subscribers are the lifeblood of your ezine. If your ezine isn't getting new subscribers then that means it is dying. That's not a good thing.When I was doing nanowrimo(National Novel... Read More

Internet Marketing Strategy: 9 Pragmatic Ways Increase Your E-zines Subscription

It is possible to increase the subscription to your e-zine or newsletter.You can do so by implementing the internet marketing strategy below:(1) Hold an ongoing prize drawing in your e-zine. The prizes Should be something of interest or value to your subscribers.Most people who enter will continually read each issue... Read More

Start Your Own Ezine Newsletter & Profit!

The information listed here is worth more than gold. if you apply these simple list building plans and techniques, we guarantee you will see results. you may not get the results as fast as you want to, but don't worry. all list building strategies take time and when properly used... Read More

Review of Ezine Announcer

The most critical piece of software in my article submission arsenal is EzineAnnouncer. I've been using EzineAnnouncer, developed by Jason Potash, for ten months with a great deal of success and just a little aggravation.EzineAnnouncer automates ezine submission to directories and announcement lists, registration of articles in directories, submission of... Read More

Create Your Own Ezine Traffic Machine

How would you like to reach millions of people with your products and service for free?That is exactly what occurs when you start writing articles and submitting them to hundreds of ezines. Currently there are tens of thousands of ezine publishers online and almost all of them have one thing... Read More

Medium and the Message

A debate is raging in e-publishing circles: should content be encrypted and protected (the Barnes and Noble or Digital goods model) - or should it be distributed freely and thus serve as a form of viral marketing (Seth Godin's "ideavirus")? Publishers fear that freely distributed and cost-free "cracked" e-books will... Read More

Future of Electronic Publishing

UNESCO's somewhat arbitrary definition of "book" is: "Non-periodical printed publication of at least 49 pages excluding covers".The emergence of electronic publishing was supposed to change all that. Yet a bloodbath of unusual proportions has taken place in the last few months. Time Warner's iPublish and MightyWords (partly owned by Barnes... Read More

An Embarrassment of Riches - Part II

The DOI Foundation has unveiled the DOI-EB (EB stands for e-books) Initiative in the Book Expo America Show 2001, to, in their words:"Determine requirements with respect to the application of unique identifiers to eBooksDevelop proofs-of-concept for the use of DOIs with eBooksDevelop technical demonstrations, possibly including a prototype eBook Registration... Read More

An Embarrassment of Riches - Part I

The Internet is too rich. Even powerful and sophisticated search engines, such as Google, return a lot of trash, dead ends, and Error 404's in response to the most well-defined query, Boolean operators and all. Directories created by human editors - such as Yahoo! or the Open Directory Project -... Read More

American OverDrive - LCDs in LDCs

OverDrive - an e-commerce, software conversion and e-publishing applications leader - has just expanded an e-book technology centre by adding 200 e-book editors. This happened in Montego Bay, Jamaica - one of the less privileged spots on earth. The centre now provides a vertical e-publishing service - from manuscript editing... Read More

The Disintermediation of Content

Are content brokers - publishers, distributors, and record companies - a thing of the past?In one word: disintermediation.The gradual removal of layers of content brokering and intermediation - mainly in manufacturing marketing - is the continuation of a long term trend. Consider music for instance. Streaming audio on the internet... Read More

How To Write Effective Ezine Ads... And Then Some

When writing an ezine ad, there is a big mistake that most people make when writing an ad. That is, they try to sell something in those ads, and there is a good reason why you don't want to do that.Let's think about this for a second, if it will... Read More

5 Keys To A Successful Ezine

There are 5 basic keys you need for your ezine to be successful and here they are though not necessarily in this order.1- HostingYou need good reliable hosting for your website. You don't want to lose subscribers because your site is always down. Not only that... it's unprofessional.Why should someone... Read More

OK People - Lets Get Real!

It's all about numbers - or so some ezine publishers would have you believe.10,000 subscribers and counting!20,000 subscribers and counting!30,000 subscribers and counting!You get the picture...or do you?Now let me ask you - how many of those are actually READING your newsletter? Do you even know? Have you checked?You might... Read More

How to Build Your List ? 7 Powerful Strategies

If you have been an internet marketer, or had any type of online home based business, for more than a few days, then you will no doubt have heard someone say, "if you want to make money online, you have to build an opt-in list."Take that advice very seriously, because... Read More

8 Killer Mistakes For Ezine Failure You Must Avoid

It is true that sometimes in life there is a small line between failure and success. The same thing applies with ezines and newsletters. Some details we consider unimportant are the keys for the success of our publication or failure.1) Be Careful with the "from" field.Although many consider this as... Read More

Emerging Trends in Web Content and Web Publishing

Content is King but the web pages are still littered with writing that does scant justice to the word content, least of all creative, useful and valuable content.The first wave in the internet is finally over when we saw the design and technical elements of a website were the focus... Read More

How To Make Your Subscribers Stick To You Like Super Glue

One of the biggest obstacles to building a good sized opt in list is the drop out rate. Sometimes it seems subscribers are leaving as fast as they are joining. This slows down the overall growth rate.This can make the whole process of list building frustrating. For this reason many... Read More

How To Use Viral Marketing To Grow Your Opt In Email List

If you have read my article called "What is Viral Marketing" you should already have a fairly good idea of it's potential.In this article I'm going to discuss how it can be used to grow your all essential, opt in mailing list.As you already know, Viral Marketing is a great... Read More

E-zine Promotion: 10 Smart Reasons To Charge A Fee For Your E-zine

You publish an e-zine, you may consider to start charging a fee.Here are some e-zine promotion reasons:1. You will create residual income. For example, if you charge a monthly subscription fee, you will get recurring income every month.2. You won't have to spend all your time marketing to gain new... Read More

7 Ways You Can Make a Huge Impression With Your Ezine Welcome Message

Many times I receive a Welcome Message from someone after I subscribe to their ezine that leaves me wondering what I just jumped into. A welcome message is one of your first contacts with your subscriber, and it should say something that sets you apart from everyone else right at... Read More

Tips on Using Constant Contact to Create Your Company Newsletter

If you run your own business like I do, you don't have much time to spend fudging around with new programs. Here are some tricks I picked up while using Constant Contact's email marketing software to create my company newsletter.First things first: gather up some subscribers!Before you do anything, place... Read More

Ezine Advertising Strategy Exposed-15 Tips to Boost Your Profits

In my opinion, Electronic Magazine (Ezine) advertising is the greatest, untapped source of online advertising available today.The reason: Ezine Advertising (EA) matches your product or idea to people with similar interests.Example: who better to sell your health product to than a large group of people subscribed to a health newsletter?... Read More

E-Power The E-zine Advantage

"Regular communication with your customers is essential to your success." - Heidi Richards -E-zines - The alternative of choice for many companies is a great way to market your company. All you need is an e-mail account and permission from your customers/clients to send the e-zine. In fact, I have... Read More

Top 3 Steps to Success Building the Relationships

Marketing is a broad business subject that encompasses a range of activities including advertising, public relations, sales, promotions and building relationships.Building relationships-often called networking-is a vital foundation for the building of a strong business of any size. Start by building relationships with other like-minded people and those with whom you... Read More

Newsletter Software

Newsletter SoftwareWhat types of newsletter software can I use to make the creation and publishing of my newsletter an easier task?Newsletter Software can be divided into different categories.1. Executable newsletter software 2. Scripted newsletter softwareExecutable Newsletter SoftwareThis is a program you download and install on your own computer. Software you... Read More

Newsletter Formatting

Formatting your text newsletter correctly can make a failure into a success! Learn how to do it, and why.Why using a text newsletter?Sending an email (newsletter) in text format instead of word or html format will allow everyone on the internet to read it. No special software or utility will... Read More

7 Useful Free Services For E-publishers

If you want to have an online business, without doubt, you should have your own newsletter. Why is that important? Most people won't buy your product on their first visit to your web site. They need your advice to buy exactly your product because "it is the best, the cheapest"... Read More

10 Valuable Tips For Ezine Publishers

1. Write your own articles.Your articles will give you an effective way to build up your status as an expert by sharing your tips and advice with your readers.Your articles will also help you to effectively promote your business through your resource box at the end of your articles.Use your... Read More

You Can Develop An E-zine Even If You Dont Enjoy Writing!

Do you know that many business owners market their businesses by writing content for their online newsletters (e-zine)? And if you don't enjoy writing, the authors make those articles available to you.You can find both articles in article directories and article bank located on the Internet. Do you know the... Read More

Ezine Publishing Donts

When I teach ezine classes, I ask the students what they've disliked about the newsletters they've subscribed to. What makes them push that "delete button" or unsubscribe? Below are some of their answers."Too many clicks." Give them an easy way to subscribe or unsubscribe. Don't make them have to click,... Read More

Internet Marketing Idea: Publish an Ezine

Chances are if you surf the net much you have noticed that almost every website offers a free newsletter or ezine in some form or other. Wonder why someone would go to so much trouble to publish a newsletter and offer it for free? The answer is because it is... Read More

8 Effective Ezine Publishing Tips To Put You Ahead Of The Game

1. Swap sponsor, feature, or solo ads with other ezine publishers.Your swaps will create a win-win situation as both you and the other publisher will successfully get profitable promotion at no cost.Swap your ads for at least three issues in a row or three solo ads for three solo ads... Read More

Ebook Rebranding - The New Ebook Marketing Power?

Well, it is definitely yes!In the early day of internet marketing, giving away ebook free was a very good list-building strategy. It worked extremely well. But it is no longer the case in TODAY scenario. Giving away your ebook free is just not enough for your online business. You'll need... Read More

10 Tips On Offering A Free Ecourse

1. Make your ecourse short like 5 - 7 days. The longer the ecourse easy for your subscriber to forget the matter of your previous emails.2. Use double opt-in follow up autoresponders to stop accusitions of spam.http://www.scripts4webmasters.com/arpproadv/index.shtml3. Write one ecourse to promote only ONE product. If you keep... Read More

Need Ezine Content - Think Holidays

Publishing an ezine certainly has its benefits and rewards, but even the most prolific publishers often need more content ideas, topics and graphics.One of the best resources for newsletter and ezine publishers is holidays; they are a true gift because they can provide an overall theme, a topic, graphics, as... Read More

Free Ezine Advertising That Works!

When I say free ezine advertising, I'm not talking about the free ezine ads that some publishers offer, this technique is FAR more powerful than that.One of the best ways to get free traffic to your site, is to write articles for ezines.Now before you shudder and click away, it... Read More

The End of Email, Ezines and Online Marketing?

Ok, it's time to bring out my soapbox.Something has been bothering me for over a month now, and it just keeps getting worse, so I am afraid it's time to talk about it.Some of the readers may not appreciate this, but I think it's something that needs to be looked... Read More

Why Dont My Subscribers Listen to Me?

I received a very good question from a subscriber and I wanted to share it with you:"I have almost 500 people sigend up to receive my newsletter but each time I send it 8-9 open it and 1 =3 click onto the website. Now what do I do?"Honestly, there could... Read More

7 Power Packed Tips To Increase Your Ezine Publishing Success

1. Use autoresponders to publish and promote your ezine.Autoresponders with a broadcast feature are a low cost way to begin publishing your own mailing lists including your own text based, HTML or web based ezine that increases your sales.Your autoresponders can also be used to successfully promote your ezine by... Read More

Email Newsletter Format: HTML or Text

An email newsletter is probably the most effective way to communicate with your target audience. One of the main considerations before you create and deliver an email newsletter is what format to use: HTML or Text.Until a few years ago, some email programs couldn't handle HTML. Nowadays that is not... Read More

How To Increase Your Sales From Your Newsletter

The first and most important thing you should know when thinking of your own newsletter is that YOU can do it. Yes, you can write your own newsletter. There is nothing much to it if you are ready to do it.If you can write a letter or a note to... Read More

The Biggest Mistakes That Can Spell Doom For You As A Newsletter Publisher And How To Avoid Them

A lot of newsletter publishers spend a great deal of time wondering why they are not making money with their newsletters. Most of them expect to make so much money on getting started but they become disappointed with poor results.The reasons are not far-fetched. They are making the biggest mistakes... Read More

The Magic Button That Earns $3,546 or more

Ever wonder how a "guru" earns $3,546 or more just by pressing a button?The first thing a newbie learns when landing on the Internet is that it is full of hype. Hype this. Hype that. But when you cut through the hype, there is one simple truth. If you want... Read More

10 Critical Things To Do Before You Spend A Dime In Advertising

"Research?"Let's say it again?"Research"?Grrrrrrrr.The word "research" can make many eBusiness owners cringe. Why? Because it sounds like such hard work.Let's analyse the word itself. "Search" means to go looking for something and "re" means "again". Put them together and it means to go looking for something again.Guess what?Research is hard... Read More

Finding the GOLD with Ezines and Google!

HiHow'd you go with your product search?Here's another way to help you find out if there's a market for your idea.Go to http://ezinearticles.com/ or http://new-list.com/ and you can subscribe to e-zines that have your keywords as topics in them.When these e-zines come in, you can check out what the competition... Read More

Explode Your Business

You can make a decent income selling products and services but you can become insanely rich by creating and controlling markets.That's what I'll help you to do.You see the Internet is the cheapest and easiest way to attract and capture people who are interested in what you have to offer.How?Ezines,... Read More

An Overlooked Fr~e Advertising Opportunity

When you have an online business you need to utilize every possible avenue of advertising and promotion. As I sign up for more ezines and discussion groups, I am finding numerous publishers are overlooking a very effective and fr~e advertising opportunity.After I sign up for an ezine or email discussion... Read More

Getting Subscribers For Your Newsletter Is As Simple As This...

Having a newsletter is one thing but how many subscribers do you have? Or are you ok with the number of subscribers you have? If you are not satisfied with the answer, then this article is for you. This article will show you how a simple approach did it did... Read More

Where And How To Get Information For Your Newsletter And Ezines

With the rapid expansion and diversion of commerce, manufacturers, career seekers and even hobbyist move into more and more specialized areas of endeavor, there is an increase need for more information. Newsletters and ezines are the high profit way to cash in on that market for specialized information. This means... Read More

The Power of Personality

Owning an online business and publishing an ezine can be very frustrating, AND rewarding! There can be 100's or even 1000's of websites and/or ezines that are almost exactly like yours. What can you do to make your online business stand out from the rest?The number one answer to this... Read More

Why Arent You Writing Ezine Articles?

I'm amazed!Everywhere I go on the Web, people are desperately searching for ways to get more traffic to their websites. Some will even pay hundreds of dollars for an Express Listing in Yahoo.And yet one of the most powerful ways of driving traffic to your website is completely free and... Read More

Are You Wasting Your Time With Free Ezine Ads?

There are lots of ezines (newsletters) out there that offer free classified ads to new subscribers (and many even offer free ads on an ongoing basis).This can be a nice little source of free traffic and exposure for your website/ebook/ezine but, if not handled properly it can have its downside.The... Read More

7 Steps to Successful Publishing

The decision to publish a book is very exciting! It causes the creative juices to flow and the eyes to light up. But wait ? before you begin the publishing process, know about the seven most important steps you need to know before publishing your book. Make sure that you... Read More

9 Rock Solid Ways To Explode Your E-Zines Readership!

Are you like most of us who created an E-Zine. You heard how great it would be for your business and that an unlimited amount of new subscribers and traffic would come marching to your website. So you spent hours crafting this masterpiece that would send untold thousands to your... Read More

A Newsletter Publishers Main Task: Packaging Value Content

The main task of a newsletter publisher is to select and package quality content of direct, practical relevance to its specific readership audience.This might sound quick and easy, but it is not.Publishing a quality newsletter is more than just cutting and pasting quality content into your newsletter. A quality newsletter... Read More

Ezines VS. Trade Journals

As many people know Industry Trade Journals in America have gone through a tough time in recent years due to slowing of advertising dollars. In many industries this is the case. Many of us use to get free Industry Trade Journals, yet many have now gone out of business and... Read More

Understanding Ezine Publishing!

I can remember my first reaction to word "ezine". What is it? The word "ezine", (pronounced ee-zeen), is a shortened version of "electronic zine", which is a word used to describe short self-published "electronic magazines".Ezines can be email-based, Web-based, or presented in some other electronic format. However, for the most... Read More

10 Winning Ezine Publishing Tips

1. Share your personality with your subscribers. Your subscribers are more likely to want to buy from someone they feel like they know.2. Involve your subscribers in your ezine by asking them to send in their profiles, tips and advice, or by asking them to send in their articles for... Read More

Ezines, Ezines Everywhere!

There are literally thousands of ezines being published online these days. Sometimes it is hard to know which ones are best for advertising in, reading, subscribing to and so on.How do we know which ones are good and which ones aren't? Which ones should we advertise in and what type... Read More

The Number One Tried and Tested Method For Exploding Your Ezine Subscriptions

We all know how cagey and stubborn prospects can be and we know that only a tiny percentage will buy our products the first time they see them. We all know that the only way to convince savvy prospects to buy is by building trust with them and that the... Read More

Three Breathing Techniques For Any Ezine Article

I subscribed myself to many ezines. I'd love to read articles in them. First thing I will do is going to article section of the ezine.I am telling you honestly... I have learned so many things from these ezine articles. Three aspects of the articles made me think and to... Read More

Does Your Ezine Publisher Try To Rape Your Pocket?

If you have been online for a while, one of the most well know ways of selling online is to build an optin email list or ezine. So now there are thousands of email ezines on just about every possible topic.Hey- it is a proven tool, so you should use... Read More

Create An Ezine To Get People Back To Your Site

I know you've worked hard on your website. I know it looks pretty good - in fact, it's fantastic. However, you are facing one huge problem - getting people to come back.Look at it this way: if you are serious, you should be updating your web site on a regular... Read More

Publishing Special Reports And Ebooks At No Cost

So you'd like to start publishing special reports and ebooks to use as marketing tools and to sell as products. But you have no budget to get this new venture going. Here's a tip to help you get up and running at no cost.The traditional route to publishing digital products... Read More

What Ive Learned From My Subscribers

As editor/publisher of Book Promotion Newsletter, I am fortunate in having an eclectic group of subscribers who number in the thousands. The ezine is interactive and subscribers are encouraged to share their innovative marketing techniques.Since starting the ezine in March 2003, I have learned a great deal about the do's... Read More

Why Self-Publish Your Book?

When I meet an author with a great book concept, one who's definitely the right person to write that book, right away I'll often encourage him or her to self-publish. This is because I know that, if an author is thoroughly invested in what they have to say, and if... Read More

Why Do We Publish?

WHY DO WE DO THIS?A major "character" in Mark Salzman's first autobiography is his father. Sometimes his father paints. But his father hates painting. He likes it when his painting is done. He likes having painted. But the act of painting itself is, in his opinion, a big pain in... Read More

Want To Start a Publishing Revolution?

Calling all publishers, editors, journalists and freelance writers. It's time to breathe more life into your copy. Turn your articles into living pieces that spark measurable debate, get closer to your readers and engage their mind and soul - we're talking revolution.As it was in the beginningPublishers have for many... Read More

PublishAmerica - Publishing Parasites

I have to admit to being readily impressed by company names. Maybe it's an age thing. You see, I was around when we had nationalised industries here in Britain, you know, British Railways, British Gas, British Steel, British Road Services, etc., etc. Those companies may have been over-staffed and under-efficient... Read More

Publish Anything: The Saga of a PublishAmerica Author

My story is that an author who'd done online writing for such dot gones as Themestream, Written By Me, and The Vines, someone trying hard to have fiction, poetry and nonfiction in print for real, recommended PublishAmerica. She claimed it was a traditional book publisher. I was struck with their... Read More

Secrets To Successful Publishing

Have you ever wondered what would it take to compete successfully with the "big guys" like Simon & Schuster and even get to the top of the heap? If there is such thing as a magic formula for success, then the story of Geela, the author of the bestseller book... Read More

Email Newsletter Software

Should I create my newsletter in a word processor or email program? Which email program should I use?Those two questions came from a visitor to the Manager's Guide to Newsletters website. She planned to start an email newsletter that would go to parents of students at her school and wanted... Read More

Managing Internet Addresses in Your Email Newsletter

Web and email addresses pose a special challenge for writers and publishers of email newsletters and ezines.I don't know about you, but I find it frustrating when I have to copy and paste an address into a browser, or into a separate email window. Especially when I know how easy... Read More

Email Newsletters: The Header

Managing Subscriber addresses: At the top of your email message you see the header, where you insert addresses and a subject heading. It all looks simple enough, but there are some tricks and tips you should know, and one very important warning. Let's start with that warning:In addressing your newsletter,... Read More

How to Format Your Email Newsletter

When subscribers' email readers (programs) receive your text newsletter, they will display it in all kinds of ways. Not only are there different programs, but each one has several customization options.One of the problems arising out of this diversity is line length. In extreme cases, recipients will get one extremely... Read More

Delivering Your Email Newsletter

After creating your email newsletter, you face the challenge of delivery. With a printed newsletter, there's usually only one method of widespread distribution: the post office.Fortunately, though, publishers of email newsletters have several choices. Let's now work our way through this small jungle, and try to remember that although these... Read More

Email Newsletters: Privacy and Unsubscribing

As you likely know from personal experience, the value of email has been greatly tarnished by spam, unsolicited messages, online junk mail. So, many subscribers and would-be subscribers care very much about the exposure of their email addresses.Since this issue is so important, articulate a privacy policy for your newsletter.... Read More

Ezines ? An Excellent Approach To Internet Marketing

What is an ezine? An ezine is an abbreviation for "electronic magazine", also simply put, a "newsletter". Ezines are extremely popular today and are used as an excellent way to attain information through the Internet.Ezines can be found through a publishers website or in ezine directories. The easiest way to... Read More

Publishing Your Own Newsletter - Is It Worth Your Time?

Is publishing your own newsletter worth your time and effort? Most publishers will tell you the rewards are well worth the investment. By publishing your own newsletter you can build recognition and be looked at as an expert in your field of expertise.This is also a great way to build... Read More

Newsletter Design Ideas - How to Get Creative Ideas for Your Newsletter Template

If you want to have a successful newsletter, you need to have a professional newsletter design. And the more newsletter design ideas you get, the better layout you can design. Here are some tips on how to find creative design ideas for your newsletter...#1. Free Newsletter TemplatesYou can find many... Read More

5 Essential Online Tools for Writers and Publishers

Writing a newsletter or article can be very time consuming.First, you have to create your content. Then you have to organize it. Fortunately, there are plenty of great tools online you can use and don't require you to clog your computer with more software.Best of all, each of these tools... Read More

10 Newsletter Ideas to Write Articles for Your Newsletter

Since you publish your newsletter on a regular basis, sometimes it's difficult to find newsletter ideas for your next issue's content. You sit in front of your monitor and stare at the white screen where the typing cursor is blinking... but your mind doesn't seem to come up with any... Read More

Newsletter Names - Creative Ideas for Newsletter Titles

Your newsletter name has a big effect on your readership, so it's essential you choose a good name right from the start. Here are some ideas to help you come up with creative newsletter names...#1. Your NicheYou can include the name of your niche in your newsletter title to explain... Read More

Learn How to Choose a Great Topic for Your Newsletter

Since you're going to write your newsletter on a regular basis, it's essential that you choose a topic you're passionate about. Otherwise, it will be too boring and difficult for you to keep writing a valuable, informative article every day, week, or month.I speaking from personal experience. I once started... Read More

Section Ideas to Include in Your Newsletter Design

A good newsletter template is not only consisted of a good design, but also good sections to make your newsletter interesting.I spend a lot of time studying successful newsletters and collected a list of section ideas for my own newsletter. Then I thought the list would be helpful to other... Read More

How Many Articles Can An Author Write As An Expert In A Field?

More and more smart business people are finding the value of writing articles and putting them online in order to propel their expert status in their field. From this they develop a clientele base, which will patronize their businesses. One anonymous author has debated the number of articles one individual... Read More

Plagiarism on the High Seas

More and more companies are finding the value in informational advertising. Giving away information to the world. This has worked well as it tends to develop confidence in potential clients in your companies expert status. Positioning your company or in the case of a consultant in this way is truly... Read More

Print On Demand Questions

Print on demand (POD), a cross between self-publishing and digital technology, is a hot publishing trend. Your book will be printed within weeks, but POD is still a gamble. Answering these questions before you sign with a POD publisher will save you money and angst.1. Is the publisher reliable? Read... Read More

I Finally Discovered The Secret To FREE Content No One Else Has!

There are many tips and techniques to increase your search engine ranking. One of the most powerful, yet simple method is sharing content, as in, writing articles that you then feed to article directories. Done right, this technique will improve link popularity, and drive an enormous amount of targeted traffic... Read More

5 Tips for Catching Errors in Your Manuscript

What is your worse fear as a self-publishing writer? For many, it's finding mistakes after publication.Imagine receiving boxes of books from the printer only to discover a glaring typo. After countless hours of editing and revising the document, followed by editing and revising the proof, followed by another blue-line final,... Read More

Newsletters ? Keeping Your Customers Informed

Many businesses use email newsletters to introduce themselves to new customers and to maintain contact with existing and past clients. By sending useful and relevant information on a consistent, regular basis, you maintain constant contact without the risk of irritating and alienating your customers. Your email newsletter will also enhance... Read More

How to Choose a Good Newsletter Name

Good newsletter names are usually 2-4 words. If shorter, they can't explain what your newsletter is about, and if longer, they will be hard to remember.When choosing a name for your newsletter, make sure its abbreviation is suitable. For example if it's "CNN", you should look for another name because... Read More

Employee Newsletter Ideas - 7 Creative Ideas for Your Employee Newsletter

Employee newsletters are an effective tool to communicate with your employees. Here are 7 employee newsletter ideas...#1. Provide Information about Your CustomersThe more familiar your employees are with your customers, the more successful your company will be. So it's very important that you provide them with enough information about your... Read More

Newsletter Name Ideas - Creative Ideas to Choose A Good Name for Your Newsletter

When you want to choose a name for your newsletter, you should come up with as many newsletter name ideas as you can think of. Because the more ideas you get, the easier it will be for you to choose a good name.You may want to brainstorm, get inspired by... Read More

Word Newsletter Templates - How to Easily Create Them

You can use Word newsletter templates for both Word and PDF newsletters. PDF is one of the most popular newsletter formats because it is easy to read and user-friendly.Even though plain text and HTML formats are more popular for online newsletters, some people still publish their newsletter in other formats,... Read More

Does Your Business Need a Newsletter?

Have you ever thought about it?If you don't have a business newsletter yet, have you ever thought of the importance of having one?Why is it so vital to one's healthy business dealings?Let's explore some important factors even if you do have a newsletter.If you are not yet using a newsletter... Read More

Your First Newsletter: 5 Sure-Fire Ways to Annoy People

I read a lot of newsletters. Some are great and some are not so great. I put together this article to highlight the five mistakes I see most often in people's first newsletter.1. When you're composing your newsletter in your email browser, put everyone's email address in the "To" field... Read More

How To Make Money Online With A Newsletter

Many online internet marketers tell us "its all in the list" and many people lap up stories of guru's emailing thousands in their online list and making a huge profit in the process. Actually you too can start your own email list and make money from it as well. This... Read More

Lesson #6: Six Simple Steps to Writing Magnetically Charged Email Messages!

If you remember, the majority of people (i.e., 68%) need to see your sales message more than once before they even think about going ahead. This is applicable to every market.But, Does Following Up Really Get Results?While most people understand the concept that using a smart autoresponder saves a lot... Read More

How To Develope Content For Your Ezine Without Having To Write Your Own Articles

Do you struggle with creating content for your ezine? You think you are not good enough? Or you just don't have enough time to write quality articles? Here's some good news: You're not alone!The simple truth is? you don't have to be an expert writer on a particular subject, or... Read More

You Can Publish an Ezine

Publishing an Ezine can be scary to the newbie. But you can do it. Your Ezine helps you keep in contact with your list which will build a relationship of trust with your readers and is one of the best ways to promote your business.To those who are newbies...an Ezine... Read More

Write Your Weekly Ezine in 5-Minutes! (or better yet, dont write it at all)

How to write your ezine in 5 minutes by legally and ethically stealing other people's articles...There are virtual storehouses of awesome articles and reports just waiting online for you to tap into. They're ready and available for your use; and, in fact, the authors very much want you to go... Read More

How to Make Your eZine Work for You Long After Its Published

If you publish an email newsletter, do you convert the issues to HTML and archive them on your website? If you haven't been doing so, you should start now, today."But the free mailing service I use already archives them." you say.That's great! That means the search engines will find that... Read More

The Five Deadly Fears of E-Newsletter Publishing

1. Fear Of Having Nothing To SayAs a small business owner, you know a lot more than you may realize. And although running out of material is the number one reason cited by small business owners for not launching an E-Newsletter in the first place, I have never come across... Read More

3 Things You Need to Do to Turn Net Information into Cash

Although we are in the information age, very few people have been able to turn the colossal amount of free accessible information available online, into cash or business success.a) Specialize One of the reasons for this is that there is actually too much information available online. Actually so much of... Read More

Create An Immortal Ezine: Evergreen Newsletters

This article is particularly for those people who want to communicate regularly with their readers and through this communication build up a strong relationship. If you've never considered using a newsletter or ezine to contact your prospects and suspects, then now is the time.However, with almost every small business on... Read More

What Every Ezine Owner Should Know About Unsold Ad Space

The deadline approaches and your ad STILL has not sold. What are you going to do? Many publishers would leave the ad unsold, but some publishers have found "insider" ways to make money with their hard-to-sell ads.Let's face it, if the ad is unused at publication, you have made zero... Read More

Ezines and Newsletter Software - How to Drive Traffic and Improve Your Business Cashflow

So how do smaller businesses use the internet to drive traffic and improve their cashflow?The upfront answer is building a permission based contact database tied into your website.Build a targeted list and you will have cashflow on demand.Of course you will still optimise your site for the search engines as... Read More

Writing Effective Newsletters

It's obvious but true that your newsletter can only be effective if people bother to read it. Nowadays we are all drowning in an excess of information that comes at us in all directions and in all forms so this really is the biggest obstacle you have to overcome. To... Read More

A Solid Foundation to Creating a Profitable Ezine!

Everything successful needs to be built on a solid, confident base. Here are some essentials to creating your own profitable ezine.What is an ezine?An ezine is an email magazine. They are also known as an online publication or an electronic newsletter. An ezine can be on the subject of anything,... Read More

6 Ways to Catch More Opt-ins Than Ever Before

Remember that when you have new visitors at your website, your #1 goal is to get them on your ezine list! That way you have permission to contact them again and again, educating them about your helpful services and products that they came to learn more about.But you can't just... Read More

Does Your Subject Line Do the Job?

It's proven that the FROM field of your emails is the MOST important factor in getting your messages opened. But after that, it's surely the subject line.Many ezine (email newsletter) publishers seem to consider their subject lines as afterthoughts, which is a bad idea.Example: Suppose you get an e-mail with... Read More

Gosh, What Am I Going to Put in My Email Newsletter THIS Month?

So you decided to put out a monthly newsletter, because "that's what smart marketers do." This is a terrific idea! After all, really good content is the way to your readers' hearts, and everyone loves to receive presents in the mail (or, email in this case).At first, it'll be cake.... Read More

Work Less, Earn More As An Infoproduct Publisher

There's no doubt, publishing information products to sell online is a thriving, exciting and very rewarding business.For many though, the product development and marketing curve simply seems too steep.How do you find the time to publish products given the time crunch in most of our lives?There Is Another WayMany of... Read More

A Blog, 5 Minutes a Week and These 5 Simple Steps Equals Your Own Online E_ZINE

One of the fastest ways to gain "Guru" Status online is to publish an EZine. Notice I said Publish. A Publisher is often responsible for finding and using the works of others. By using these 5 simple Step you will be able to publish an EZine with 5 Minutes worth... Read More

Producing Ezines for Growing Your Business

What an ezine is ? An ezine is an electronic newsletter sent out by email at intervals of your choice to a list of subscribers. An ezine is a mutual bargain, a kind of compromise between editor and his subscribers. How comes that ? Let's see : Every ezine... Read More

Good News About Getting Published

So you want to get a book published and add "author" to your resume. A decade ago, there weren't too many options for professionals and consultants to get into print. If a traditional publisher wasn't interested in your tome, your only other option was to spend tens of thousands of... Read More

Making Money Online With Web Publishing

Who doesn't want to make money online? Internet is here to dominate our lives and spreading its tentacles very fast. Every month millions of pages are added to the web space and more and more people are getting online for almost everything ? from shopping to e-learning. Would you believe... Read More

Talking Pictures Are the Go!

A Tokyo day care company has begun marketing a "talking picture," which can play messages for up to 12 minutes by holding up a pen-shaped scanner on the photograph. The scanner uses invisible barcodes to activate the sound."The pictures would be useful for those who hope to hear the voice... Read More

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How to Format Your Email Newsletter

When subscribers' email readers (programs) receive your text newsletter, they will display it in all kinds of ways. Not only are there different programs, but each one has several customization... Read More

Ezines VS. Trade Journals

As many people know Industry Trade Journals in America have gone through a tough time in recent years due to slowing of advertising dollars. In many industries this is the... Read More

Producing Ezines for Growing Your Business

What an ezine is ? An ezine is an electronic newsletter sent out by email at intervals of your choice to a list of subscribers. An ezine is a mutual... Read More

A Solid Foundation to Creating a Profitable Ezine!

Everything successful needs to be built on a solid, confident base. Here are some essentials to creating your own profitable ezine.What is an ezine?An ezine is an email magazine. They... Read More

How To Write Powerful Newsletters, Offline And Online

The theory of writing for newsletters is very similar to that of writing for press releases and other media work, but with newsletters there is one crucial difference. Whereas with... Read More

3 Things You Need to Do to Turn Net Information into Cash

Although we are in the information age, very few people have been able to turn the colossal amount of free accessible information available online, into cash or business success.a) Specialize... Read More

Where And How To Get Information For Your Newsletter And Ezines

With the rapid expansion and diversion of commerce, manufacturers, career seekers and even hobbyist move into more and more specialized areas of endeavor, there is an increase need for more... Read More

3 Money-Making Reasons for Displaying Your Newsletters on Your Website

Seeing is believing. Unless your website visitors can experience your newsletter and appreciate its value, they're unlikely to join your opt-in, email list. By posting your newsletter on your website,... Read More

10 Valuable Tips For Ezine Publishers

1. Write your own articles.Your articles will give you an effective way to build up your status as an expert by sharing your tips and advice with your readers.Your articles... Read More

Medium and the Message

A debate is raging in e-publishing circles: should content be encrypted and protected (the Barnes and Noble or Digital goods model) - or should it be distributed freely and thus... Read More

Plagiarism on the High Seas

More and more companies are finding the value in informational advertising. Giving away information to the world. This has worked well as it tends to develop confidence in potential clients... Read More

The Disintermediation of Content

Are content brokers - publishers, distributors, and record companies - a thing of the past?In one word: disintermediation.The gradual removal of layers of content brokering and intermediation - mainly in... Read More

Ebook Rebranding - The New Ebook Marketing Power?

Well, it is definitely yes!In the early day of internet marketing, giving away ebook free was a very good list-building strategy. It worked extremely well. But it is no longer... Read More

How To Publish Your Own Highly Demand Ezine

Ezine is an electronic newsletter that is published through internet. As a home based business owner, it is important for you to have your own ezine.You might ask 'Why do... Read More

EZines: Get from Adequate to Fabulous

If my in-box is any indication, most of the business world is hot on e-newsletters. I receive half a dozen every day. Some are thinly masked advertisements; most, however, provide... Read More

Five Solid Reasons To Publish Your Ezine In a Blog!

Get Your Ezine 'Out There'!Placing your ezine in a Blog or a RSS Feed only takes minutes to do. It's easy, fast and free. There's no reason why you shouldn't... Read More

Need Ezine Content - Think Holidays

Publishing an ezine certainly has its benefits and rewards, but even the most prolific publishers often need more content ideas, topics and graphics.One of the best resources for newsletter and... Read More

The Sure-Fire Ways To Increase Your E-zines Readership!

You Have Won! Hold an ongoing prize drawing in your e-zine. The prizes should be something of interest or value to your subscribers. Most people who enter will... Read More

Newsletter Design Ideas - How to Get Creative Ideas for Your Newsletter Template

If you want to have a successful newsletter, you need to have a professional newsletter design. And the more newsletter design ideas you get, the better layout you can design.... Read More

Don?t Distract Readers from What They are Doing

I'm working on a report for a company that puts out a newsletter on a monthly basis.Their open rate and clickthrough rate are somewhat above industry averages. But I still... Read More